This week on content marketing thought leaders we would like to shout out to Tom Martin. Tom is a digital strategist who specialises in B2B digital sales lead generation. He is the founder of Converse Digital where he helps client develop digital sales prospecting programs based on data-based selling techniques. He is a keynote speaker and writes for Advertising Age magazine. You can keep up to date with him on the Converse Digital blog and on Twitter under the handle @TomMartin.
We would also like to give a mention to the work of John Jantsch. John is the founder and president at Duct Tape Marketing. He is a speaker and the author of “Duct Tape Marketing”, “The Referral Engine” and “The Commitment Engine”. He specialises in small business marketing and referral marketing systems. You can catch up with him on his blog or on Twitter under the handle @ducttape.